Ash
Your chain, your rules
Ash is a Proof-of-Stake validator and SaaS platform on Avalanche enabling subnet deployment and management.
mad.studio designed the brand identity, user experience, and development of the Ash platform.
Brand
The Ash visual identity, at the crossroads of technology and sovereignty.
User Experience
User journey design for validator deployment and management.
Visual Identity
Brand guidelines and variables across all supports.
Staking Interface
Monitoring dashboard and integrated staking tools.
Brand in motion
Video animations and motion variations of the Ash identity, designed for social and campaigns.
Mockups
Ash interface mockups across different supports.
X Community
An editorial presence on X (formerly Twitter) to engage the Avalanche community around Ash.
Clients
- MadStudio
Missions
- Scenario
- Illustration
- Art Direction
- Development
Dates
- 2021